Marketing for hospitality and tourism/ Philip Kotler, John Bowen and James Makens.
Material type:
TextPublication details: SIngapore; Pearson Education (Asia) Pte Ltd., 2003.Edition: 3rd edDescription: xvii, 893 p.; ill. 26 cmISBN: - 9812470522
- GSL 658.8 K848 2003
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Graduate School Library | Olivarez College Learning Resource Center | GSL 658.8 K848 2003 C.1 (Browse shelf(Opens below)) | 1 | Available | GSL 000494 | ||||||||||||
Books
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Graduate School Library | Olivarez College Learning Resource Center | GSL 658.8 K848 2003 C.2 (Browse shelf(Opens below)) | 2 | Available | GSL 000639 |
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| GSL 658.8 K455 2004 C.1 Marketing: the core/ | GSL 658.8 K455 2004 C.2 Marketing: the core/ | GSL 658.8 K571 2010 Connecting with consumers: marketing for new marketplace realities/ | GSL 658.8 K848 2003 C.1 Marketing for hospitality and tourism/ | GSL 658.8 K848 2003 C.2 Marketing for hospitality and tourism/ | GSL 658.8 K848 2006 C.1 Principles of marketing/ | GSL 658.8 K849 2000 C.1 Marketing management/ |
Includes bibliographical indexes.
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