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Global marketing and advertising : understanding cultural paradoxes / Marieke K. de Mooij.
Material type:
TextPublication details: Los Angeles: SAGE., 2010.Description: xviii, 323 p.: col. ill.; 26 cmISBN: - 9781412970419
- Res 658.802 M777 2010
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Reserved and General Collection Section | Olivarez College Learning Resource Center | Res 658.802 M777 2010 (Browse shelf(Opens below)) | Available | RES 000790 |
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| RES 658.802 C855 2006 Strategic marketing / | RES 658.802 C855 2006 Strategic marketing / | Res 658.802 G767 2007 The green marketing manifesto / | Res 658.802 M777 2010 Global marketing and advertising : understanding cultural paradoxes / | RES 658.802 P942 2008 Strategic marketing : an introduction / | RES 658.802 R39 2024 Sustainable marketing planning/ | Res 658.802 W538 2019 How to write a marketing plan : define your strategy, plan effectively and reach your marketing goals / |
Includes index.
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