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Concise encyclopedia of advertising/ Kenneth E. Clow and Donald Baack.
Material type:
TextPublication details: Binghamton, New York : Best Business Books and the haworth reference Press., 2005.Description: xiii, 213 p.: ill.; 21 cmISBN: - 0-7890-2211-7
- GR 659.103 C262 2005
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General Reference And Serial Section | Olivarez College Learning Resource Center | GR 659.103 C262 2005 (Browse shelf(Opens below)) | Available | GR 001343 |
Includes Appendix, Bibliographical references and index.
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