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Marketing for hospitality and tourism / Philip Kotler, John Bowen and James Makens.

By: Contributor(s): Material type: TextPublication details: Singapore: Pearson Education South Asia Pte, Ltd., 2010.Edition: 5th edDescription: xxiii, 683 p.: ill.; 27 cmISBN:
  • 9789810697501
Subject(s): DDC classification:
  • Res 647 94 K848 2010
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Reserved and General Collection Section Olivarez College Learning Resource Center RES 647 94 K848 2010 (Browse shelf(Opens below)) Available RES 001874

Includes glossary.

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