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Marketing in travel and tourism: Victor T. C. Middleton, Alan Fyall and Michael Morgan with contributions from Ashok Ranchhod.
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TextPublication details: Burlington: Butterworth-Heinemann, 2009.Edition: 4th ed.--Description: xxv, 502p. col. ill. 27cmISBN: - 9780750686938
- Res 338.4791 M584 2009
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Reserved and General Collection Section | Olivarez College Learning Resource Center | RES 338.4791 M584 2009 (Browse shelf(Opens below)) | Available | RES 001165 |
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| RES 338.4791 M311 2003 Managing visitor attractions: New Directions/ | RES 338.4791 M311 2003a Managing visitor attractions: New Directions/ | RES 338.4791 M311 2005 The management of Tourism: | RES 338.4791 M584 2009 Marketing in travel and tourism: | RES 338.4791 M857 2003 International tourism: Socio-economic Perspectives/ | RES 338.4791 M871 2009 Tourism and Sustainability: Development, globalisation and new tourism in the Third World/ | RES 338.4791 N164 2000z Tourism and the environment |
Includes bibliographical references and index.
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